For decades, Bauducco has been at the heart of Brazilian holiday traditions, bringing families together around the table with the rich, fluffy, and unmistakable taste of Panettone. From its humble beginnings in a small São Paulo bakery to becoming a globally recognized brand, Bauducco has always carried one mission: to share its passion for delicious moments with the world.

With Factor US as the bridge, this journey led Bauducco to one of the most magical places on Earth—Disney Springs. As part of the Santa’s Market Place, Bauducco opened an exclusive store, offering guests an authentic taste of its signature holiday treat.

Visitors from all over the world had the chance to experience the true flavor of the holidays, sampling Bauducco’s beloved Panettone in a festive and enchanting atmosphere. This direct interaction allowed Bauducco to introduce its tradition beyond borders, inviting Disney guests to make the Panettone a part of their own holiday celebrations.